Campaign Portfolio
Musicbed Challenge
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Outline:
30-day Filmmaking Competition
Categories include Narrative, Documentary, and Spec Ad
Submissions must include a song from a provided playlist on Musicbed
Goals:
Increase top-of-funnel traffic
Promote brand awareness and build a wave of online brand momentum
Increase account creations
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Campaign Manager
Gathered and confirmed panel of industry-leading judges including Academy-Award Winners, ASC, DGA, and more
Pitched and secured sponsors for in-kind and cash contributions, totaling between $50k-$100k in prizes
Created and executed social media strategy
Oversaw prize deliveries and winner announcement
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2020: 1,000 Submissions / 82M Impressions / 500,000 Reach
2022: 900+ Submissions / 93M Impressions / 400,000 Reach
2023: 800+ Submissions / 79M Impressions / 420,000 Reach
Filmsupply Edit Fest
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Outline:
30-day Editing Competition
Categories include Advertisement, Trailer, and Title Sequence
Submissions must include footage provided by Filmsupply in their entry
Goals:
Increase brand awareness for new and up-and-coming editors
Increase account creations
Establish Filmsupply as the go-to stock footage resource for editors and agencies
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Campaign Manager
Gathered and confirmed panel of industry-leading judges including Academy-Award Winners, ACE, and more
Pitched and secured sponsors for in-kind and cash contributions, totaling between $40k-$100k in prizes
Created and executed social media strategy
Oversaw prize delivery and winner announcement
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2021: 650+ Submissions / 4M Impressions / 50,000 Reach
2022: 900+ Submissions / 7M Impressions / 70,000 Reach
Musicbed Awards
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Outline:
Every month, Musicbed compiles submissions and nominations of projects using Musicbed music. Submissions are required to tag Musicbed and include #Musicbed to be considered
Each month, Official Selections are announced and advanced to the annual Musicbed Awards
Goals:
Generate more organic mentions of Musicbed on social media
Establish Musicbed as a leader and authority around music in film
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Executive Producer
Compiled submissions and gathered nominations from external and internal sources
Led internal staff voting, compiling votes and selecting monthly winners
Created content strategy for each release including blog, e-mail newsletter, and social media content
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20x Musicbed social media mentions over 6 months
Increased blog traffic to announcements by 2x
Watch Award Winners: